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The event of the future

The event of the future

Other requirements are set for sports and exercise. Virtual Sport Events are booming. In this blog you can read more about the Virtual Alkmaar City Run by night, the Amsterdam UMC Run | Virtual Edition and the Alternative Singelloop Breda & Surroundings. Is your organization ready for the future?

Get enough exercise and stay fit

Running, walking and cycling have been more popular than ever since the Corona pandemic. Especially in times of Corona it is very important to exercise sufficiently and to stay fit. With their running events organizers get millions of people moving every year. Besides, events are the motivation to stay fit and healthy.

The event of the future

The coronavirus has opened the eyes of organistors that other demands will be made on exercise and sport in the future. Flexibility and digitization are becoming increasingly important. Is your organization ready for the future?

Your own event, now virtual, including your own app

A virtual event is an event where the participant delivers the sporting performance in their own environment. Plenty of space for sponsoring!

PROMES offers the total concept and full service:

  • Registration incl. payment platform
  • Digital race number
  • App with GPS tracking
  • Results
  • Digital certificate
  • Qoodybag
  • Medals + Shipping service

No limit on the number of participants

Perhaps the measures of the health authorities in your country, in particular rules about keeping distance, will limit the number of participants who can register for your event. In that case, organize a virtual side event next to your regular event on the road. That way you offer a part of your participants an excellent alternative!

3 practical cases

Event organizers are flexible and innovative by nature. The organizers below responded quickly to the current situation and saw this period as an excellent opportunity to take the first steps in virtual territory.

[CASE 1] Virtual Alkmaar City Run by night

"Register, download the running mix of DJ Kes, run 5 or 10 km in your own area with the app and receive the medal at home after your performance."

[CAS 1] Virtual Alkmaar City Run by night

On the original event date, Wednesday evening, May 20, the Virtual Alkmaar City Run by night started. Hundreds of runners completed their virtual event before the end date (May 31). Afterwards, the participants received the custom medal in a special medal packaging sent to their home address. The packaging is printed in full color with own design.

[CASE 2] Amsterdam UMC Run | Virtual Edition

The Virtual Amsterdam UMC Run, which took place from June 21 to 30, had more participants than the regular version. The charity of the Run was the Post Intensive Care Syndrome: more topical than ever during this period of Corona.

[CAS 2] Amsterdam UMC Run | Virtual Edition

Facebook post from the organization: “What a special edition this was. And you are all fantastic participants. The highest number of registrations, the most reactions and posts on social media, the greatest enthusiasm ever. Everyone will receive their more than deserved medal at home in the coming days.”

[CASE 3] Alternative Singelloop Breda & Surroundings

The Alternative Singelloop Breda & Surrounds will take place on 4 October. This year's theme is "Not united together, but together we are united!" And is supported by a personalized race number, the official Run2Remember 2020 running shirt and a unique medal. In addition to the regular distances (5 KM, 10 KM, Half Marathon and the 40 from Breda), the organization introduces this year the 5 KM Walking & Wheeling, especially for (sporty) walkers, Nordic walkers, wheelchairs and wheelers.

The registration opened on Saturday 27 June, Flip Kitslaar: “The reactions were encouraging beforehand, but that does not say everything. We did not know what to expect. The registration went well immediately. That gives a lot of confidence. Especially since the business teams and groups still have to register. Traditionally, they always wait a little longer with their registration.”

More info

Curious what this concept can mean for your organization? Contact us via the button below and we will be happy to discuss the possibilities, without obligation.

PROMES offers your organization:

  • Full service, no risk
  • Within 48H your event online
  • Customization, also for your sponsor

We are happy to explain exactly how it works!